Image Source: Annie Spratt


Animal Ask aims to use a combination of animal welfare and social science to support the animal advocacy movement to implement the most impactful asks for animals, improving the lives of animals in factory farms across the globe. 

There is currently limited capacity and resources for this specialised work. Animal Ask is uniquely placed as one of the only research organisations entirely committed to the comparison and formation of impactful farmed animal asks. We support organisations with their current strategic agendas, as well as helping organisations to optimise their ask interventions, based on the findings of our research.


Measuring Animal Welfare Philosophical f

It is our aim at Animal Ask to support organisations with research in their ask prioritisation in order to improve the welfare of farmed animals. A key component of this is evaluating and quantifying the effect of asks on the welfare of animals. 


Our report provides a brief discussion surrounding the philosophical foundations of welfare and theories of well-being, an examination of the empirical research into the reliability and validity of indicators of animal welfare and a review of existing overall welfare assessments.

Measuring Animal Welfare:

Philosophical foundations, practical indicators and overall assessments

Author: G. Bridgwater

Date: March 2021